Primary Research
Secondary Research
Moderated Testing
Secondary Research
Secondary Research
Competitive Analysis
Heuristic Evaluation
Usability Report
eBay
Amazon
Adobe Photoshop
Adobe Illustrator
eBay Research Report
eBay Research Report
eBay Research Report
An in-depth research project on one of the most engaged e-commerce companies.
An in-depth research project on one of the most engaged e-commerce companies.
Timeline
Feb 2021
Course
Design Research
Professor
Purvi Shah
Timeline
Feb 2021
Course
Design Research
Professor
Purvi Shah
Project Brief
This project is a culmination of my research and documentation skills. This project is documented in a presentation format with the option of downloading the PDF file at the end of the presentation.
In this project, I researched eBay's background, its competition with Amazon, why people aren't using eBay as often anymore, and the heuristic analysis of the website. I also researched eBay's website usability directly with 3 users of different ages and backgrounds, the results are shared towards the end of the presentation.
This project is a culmination of my research and documentation skills. This project is documented in a presentation format with the option of downloading the PDF file at the end of the presentation.
In this project, I researched eBay's background, its competition with Amazon, why people aren't using eBay as often anymore, and the heuristic analysis of the website. I also researched eBay's website usability directly with 3 users of different ages and backgrounds, the results are shared towards the end of the presentation.
